btt1o_summative

include component="page" wikiName="jmcintyre" page="course_tabs_header" include component="page" wikiName="jmcintyre" page="menu_btt1o_crumbs" =BTT1O SUMMATIVE - DRAGON'S DEN=

Due Monday June 15th. Presentations begin on the 15th. Presentations follow no particular order except when you're done and ready.
Your company is ready for primetime! You are going to pitch your business plan/idea to the dragons - well, maybe just Mr. McIntyre and I'm ready to invest up to 9 trillion dollars (or up to 30% of your mark - whatever's easier). You get the opportunity to consolidate the ideas you've been developing over the semester and go forward with a pitch that showcases your product/service. A well developed pitch is one that has the following:

-> Summarized and presented in any form you want (Word doc) || Identifies competing brands. || -> Components of some assignments can be re-used. Some new content may be added if desired. || Online presence including classic elements of good media design || -> Excel used to create graph/table analysis of market forces surrounding your product/service. Submit Excel sheets used in calculation. Tables/Graphs included in presentation. || Using knowledge of data manipulation show examples of like products/services. Compare your costs vs. that of competitors. This can be in table or graph form. || -> Powerpoint or Prezzi can be used to showcase all your findings and your pitch -> Questions will be asked about your product, be prepared to answer them. || Powerpoint presentation or Prezzi to showcase all facets of research, product/service planning and implementation. You will present your pitch to me when ready. || -> What are the legal/ethical/environmental issues around your product? -> What liability exists for your company? -> Include synopsis in a Word document titled Legal/Ethical/Environmental Analysis || Analyze how to enter market using social/legal and ethical issues relating to product/service. ||
 * Digital Literacy
 * ^  || Research and analysis of product/service that are comparable. ||
 * ^  || Identifies your brand strengths, forms a business strategy based on product/service strengths & successfully identifies weaknesses and attempts to mitigate them ||
 * Design Software
 * ^  || An online presence can include a website, twitter account, a FB account etc.. You can reuse assignment # 16 or create something new with whatever program you want. ||
 * ^  || Your company identity must be showcased. You can reuse elements from assignment 7 and or 8. The identity can be on the website, on handouts or whatever you wish. ||
 * Productivity Software
 * Business Communications
 * Ethics and Issues in Information and Communication Technology